HOSPITALITY THE ART OF MEETING YOUR EXPECTATION

Sunday, 2 November 2014



HISTORY

AirAsia was established in 1994 and began operations on 18 November 1996. It was originally founded by a government-owned conglomerate, DRB-Hicom. On 2 december 2001, the heavily-indebted airline was bought by former Time Warner executive Tony Fernandez; company Tune Air Sdn Bhd for the token sum of one ringgit (about USD 0.26 at the time) with USD 11 million (MYR40 million) worth of debts. Fernandez turned the company around, producing a profit in 2002 and launching new routes from its hub in Kuala Lumpur, undercutting former monopoly operator Malaysia Airlines with promotional fares as low as MYR 1 (US$0.27). In 2003, AirAsia opened a second hub at Senai International Airport in Johor Bahru near Singapore and lunched its first international flight to Bangkok. 

AirAsia Berhad is a Malaysian low-cost airline headquartered near Kuala Lumpur, Malaysia. AirAsia group operates scheduled domestic and international flight to 100 destinations spanning 22 countries. its main hub is KLIA2 at Kuala Lumpur International Airport (KLIA). AirAsia operates with the world's lowest unit cost of US$ 0.023 per available seat kilometers (ASK) and a passengers break-even load factor of 52%.



CORPORATE AFFAIRS

The head office is the LCC Terminal at Kuala Lumpur International Airport in Sepang, Selangor. The registered office is on level 13 of the Menara Prima Tower B in Petaling Jaya. The airline plans to moves its head office to a new facility constructed at KLIA2. Until the new head office opens, the airlines’s head office remain at LCCT. The new KLIA2 head office is scheduled to open in the end of 2015. 




Its affiliate airlines Thai AirAsia, Indonesia AirAsia, Philippines AirAsia, Philipines AirAsia, AirAsia Zestand AirAsia India have hubs in Don Mueang International Airport, Soekarno-Hatta International Airport, Ninoy Aquino International Airport and Kempegowda International Airport respectively.

While its subsidiary, AirAsia X focusing on long - haul routes. AirAsia's registered office is in Petaling Jaya Selangor while its head office is at Kuala Lumpur International Airport.
It has hedged 100% of its fuel requirements for the next three years, achieves an aircraft turnaround time of 25 minutes, has a crew productivity that is triple that of Malaysia Airlines, and achieves a average aircraft utilization rate of 13 hours a day. In 2007, Joshua Kurlantzick of The New York Times described the airline as a “pioneer” of low cost travel in Asia. All scheduled AirAsia and AirAsia X departures from Kuala Lumpur use the KLIA2. 


Comfortable seat in flight

Stewardess in AirAsia Flight



The advantages when using AirAsia is :

(a) Cheap fares
(b) Get 50% discounts if buys goods and luggage through online
(c) Often get a total schedule of flight
(d) Prepare an accommodation (I-Tune) that is cheap and comfortable
(e) Always have a promotion for cheap flight ticket.

When using AirAsia, we can feel the moment of joyful and satisfaction with their service. Although MAS is more better than AirAsia but many customers like to use AirAsia as their choice to reach the destination. 

RESOURCES
* www.google.com.my/search=airasia
* www.airasia.com.my/image



No comments:

Post a Comment